• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

Take the theoretical knowledge and practical skills of business and mix it with the creative, critical, professional and personal capabilities of communication and media, to create a career bursting with opportunities with the Bachelor of Business – Bachelor of Communication and Media course.

This is a management training course where you will gain broad and coherent theoretical and technical knowledge in a range of business core areas, with a focus on a communication pathway such as: Journalism, Marketing Communication, Corporate and Public Communication or Sports Media.

Collectively this double degree will give you a comprehensive understanding of business management and communication and media, giving you the professional expertise and qualifications to take responsibility for a variety of projects across a wide range of industries.

If taking control of a project and managing to a successful outcome is your idea of a worthwhile challenge, then the Bachelor of Business / Bachelor of Communication and Media is the perfect platform form which to launch your management career.

Study a Bachelor of Business / Bachelor of Communication and Media at UC and you will:

acquire theoretical knowledge to reflect critically on professional practice in the areas of business analysis, change management and implementation apply professional judgement and knowledge in adapting marketing communication theories, principles and methodologies across diverse social, cultural and organisational contexts learn strategy and campaign development; social and digital analytics; the basics of graphic design and visual language; multi-media production and stakeholder management critically evaluate a range of core business skills to find solutions to future work challenges in legal, economic and global business environments develop experience of professional management in work and organisations demonstrating creativity and initiative in new situations create professional communication and media outputs which support, promote or critique a range of domestic and global programs or issues apply a range of ethical, socially responsible and sustainable solutions in a changing business environment.

Career opportunities

The UC Bachelor of Business / Bachelor of Communication and Media is a double degree is a globally recognised qualification that will give you the knowledge, skills and qualifications that are both highly transferrable and in demand across an extremely wide range of industries in both the public and private sectors including:

chief executive officer chief financial officer chief operating officer managing director director general manager marketing manager administrative services manager project manager commercial director head of operations business manager assistant director deputy manager freelance public relations consultant public affairs manager corporate communications manager community relations officer media manager communication strategist marketing manager communication officer or manager fundraising/sponsorship manager business analyst data scientist information systems manager solutions engineer

所属院系

进入哪个院系学习？ Faculty of Business, Government and Law

中国学生入学要求

为来自中国的学生设计 Applicants must have successful completion of Australian Year 12 qualification or equivalent. International Baccalaureate - 26, 31. IELTS Academic: 6.0 overall with no band below 6.0; TOEFL iBT: Overall score of 60 with: R: 13; L: 12; S: 18; W: 21; Pearson Test of Academic English: 50 with no skill score below 50; Cambridge English Scale: 169 with no sub-score below 169; Occupational English Test: No grade lowers than 'C' in any of the sub-tests.

课程信息

学制：全日制(4 年)在线/远程学习(4 年)

学费：A$32,300.00 (¥ 161,429) /年

开学时间：2022八月2日

申请截止日期：

留学地点：University of Canberra11 Kirinari Street,BRUCE,Australian Capital Territory,2617, CANBERRA, Australia