• 专业概况
• 所属院系
• 中国学生入学要求
• 课程信息

专业概况

在这里学什么？

The marketing major provides a solid understanding of business activities under the marketing umbrella-from the identification and selection of target markets, to the development, pricing, placement and promotion of goods and services, and the management of relationships among business partners and their customers. Students receive a broad foundation in marketing concepts and practices and opportunities to pursue greater understanding and skills in selected areas of the discipline including sales, advertising, distribution and logistics, and international marketing. Graduates are able to understand consumer behavior, calculate retail pricing on both cost and profit based approaches, interpret the language of marketing research, and analyze a company's marketing strategy in order to recognize appropriate and inappropriate marketing alternatives.

Career Opportunities

Related Occupations:

• Advertising and Promotions Managers
• Sales Managers
• Public Relations and Fundraising Managers
• Purchasing Managers
• Human Resources Managers
• Training and Development Managers
• Management Analysts
• Training and Development Specialists
• Market Research Analysts and Marketing Specialists
• Public Relations Specialists

所属院系

进入哪个院系学习？ College of Business

中国学生入学要求

为来自中国的学生设计 An international freshman is a student who has completed or will soon complete high school and who has yet to enroll in a 2- or 4-year college or university. Minimum score of 550 paper-based or 80 internet based (iBT) score on the Test of English as a Foreign Language (TOEFL); A minimum of 6.5 on the International English Language Testing System (IELTS).

课程信息

学制：全日制(4 年)

学费：US$18,566.00 (¥ 120,194) /年

开学时间：2022五月10日, 2022八月23日, 2022一月10日

申请截止日期：

留学地点：Florida International UniversityModesto A. Maidique Campus (MMC),11200 SW 8th Street,MIAMI,Florida,33199, United States